Ten Tips for Being a Good Radio Host

For the Host:

(1) Do your research on the guests and ask for a copy of their book or information on their business. The more you know about the guest the more insightful your questions will be.
(2) Prepare questions beforehand. Even if the guest supplies 10 or 15 questions, they are generally not meaty enough.
(3) Listen to your guests’ responses. The answers will often give you more questions to ask. Hosts must be good listeners as well as good talkers.
(4) Be certain to contact the guest before the interview. You don’t want to be stuck with a guest forgetting and you holding the bag.

For the Guest:

(1) Be passionate about your subject. Most important. There’s nothing worse than a guest who drones on or speaks in a monotone.
(2) Be well-versed about your subject. You were invited on the show because you’re considered an expert on your topic. Don’t disappoint either the host or audience with vague responses.
(3) Be well-spoken and friendly. Practice as a radio guest will aid in your ability to let the words flow and help you relax on the air. So do as many interviews as you can, regardless of the caliber of the show.
(4) Use the host’s name often in your interview. Everyone loves the sound of their name. This will score high points with the host.
(5) Do not over-promote your book or business. Remember, you’re not on the air to promote your product but rather to provide valuable information to listeners. Besides, a good host will be sure to mention the book title, name of your business and your website many times.
(4) Send a thank you after the show. Hosts prepare for their shows and appreciate being acknowledged. You cannot imagine how much a simple “thank you” email means to the host.

Ten Tips for Being a Good Host and Guest

by Francine Silverman

For the Host: Do your research on the guests and ask for a copy of their book or information on their business. The more you know about the guest the more insightful your questions will be. Prepare questions beforehand. Even if the guest supplies 10 or 15 questions, they are generally not meaty enough.

Listen to your guests’ responses. The answers will often give you more questions to ask. Hosts must be good listeners as well as good talkers. Be certain to contact the guest before the interview. You don’t want to be stuck with a guest forgetting and you holding the bag.

For the Guest: Be passionate about your subject. Most important. There’s nothing worse than a guest who drones on or speaks in a monotone.

Be well-versed about your subject. You were invited on the show because you’re considered an expert on your topic. Don’t disappoint either the host or audience with vague responses. Be well-spoken and friendly. Practice as a radio guest will aid in your ability to let the words flow and help you relax on the air.

So do as many interviews as you can, regardless of the caliber of the show.

Use the host’s name often in your interview. Everyone loves the sound of their name. This will score high points with the host.
Do not over-promote your book or business. Remember, you’re not on the air to promote your product but rather to provide valuable information to listeners. Besides, a good host will be sure to mention the book title, name of your business and your website many times. Send a thank you after the show.Hosts prepare for their shows and appreciate being acknowledged. You cannot imagine how much a simple “thank you” email means to the host.

What Are the Most Popular Topics on Radio?

By Francine Silverman

As author of Talk Radio Wants You – An Intimate Guide to 700 Shows and How to Get Invited (McFarland & Co. 2009), 16 ebooks of talk radio shows, and an on-line publicist who gets her clients on radio shows, I can tell you that the most popular talk radio shows cover six categories: Business, New Age, Self-Help, Politics, Entertainment, and Health Both my book and ebooks have more shows in those categories than any others, including animals, environment, relationships, food and travel, house and garden, and science and technology. If you are an expert in any of these areas, there is a good chance you can be a guest on radio. Not only are there more shows with those themes, but the more shows the more competition for guests.

I can also tell you that most hosts prefer emails over telephone, and want guests with personality and expertise. After all, radio hosts are in the business of entertainment. If you are comfortable talking on the radio and can give listeners valuable information you are a shoo-in. While authors have a slight advantage over non-authors in getting interviews, there is no reason why non-authors who are experts are not popular guests. In fact, I recently proposed sending bios of some of my authors to a host of an entertainment show and he wrote back that it would be nice to have authors on for a change. He probably is used to interviewing musicians and artists who haven’t written books.

If you want exposure, radio interviews are free and you can do the interview from home in your pajamas. Why not take advantage of this popular medium? Remember – radio hosts NEED guests.

Talk Radio Wants You

This is the last column presenting the terrestrial shows from either my book,Talk Radio Wants You, or one or more of my 16 ebooks of talk radio shows. The categories in parentheses represent the book and/or ebooks where that station is listed. Bear in mind that one show may cover two categories, such as a food show may go into both the health and environment ebooks. Also, don’t be fooled by the limited categories. The station may air many more categories – these only reflect the hosts that responded to my questionnaires.

All that’s left is Wyoming

KGAB, Cheyenne, Wyoming (ebook – health, business, politics)

http://www.kgab.com

Program director Dave Chaffin
davechaffin@townsquaremedia.com

Talk Radio Wants You

In my last column, I presented Utah (on-air) stations that are in my book, Talk Radio Wants You, and in one or more of my 16 ebooks of talk radio shows. The categories in parentheses represent the book and/or ebooks where that station is listed. Bear in mind that one show may cover two categories, such as a food show may go into both the health and environment ebooks. Also, don’t be fooled by the limited categories. The station may air many more categories – these only reflect the hosts that responded to my questionnaire

In this column, I am covering Virginia, Washiington, Washingon, D.C. and Wisconsin:

 

 

 

 

Virginia

 

WLEE, Richmond, Va. (ebook – men & women and politics)

Office Phone: 804-643-0990

 

 

Washingto

KKNW, Bellevue, Wa. (in book – self-help, men & women, New Age, animals and business; in ebooks – self-help, parenting, NewAge, business)

http://1150kknw.com

425-373-5536

 

 

KIXI,  Bellevue, Wa. – (ebook  – food and travel, men & women)

http://kixi.com

Marc Kaye, general manager – marck@kixi.com

 

 

 

KVI, Seattle, Wa – (in book – business; ebook – business)

http://www.kvi.com

COMMENT@KVI.COM

 

 

KIRO, Seattle, Wa. (in book – food and wine)

http://www.mynorthwest.com

http:///wwwkiroradio.com

Program director Larry Gifford – lgifford@bonneville.com

 

 

KPTK, Seattle, Wa. (in book – politics; in ebook – politics).

http://seattle.cbslocal.com

Progressive talk

Program director  – carey.curelop@cbsradio.com

 

 

KSBN, Spokane, Wa (in book  – business, animals, parents and children, antique and collectibles, politics – in ebook- business, politics).

http://www.ksbn.net

Money talk

509-838-4000

 

 

Washington, D.C.

 

WMAL, Washington, D.C. (ebook – business)

http://www.wmal.com

Programming – 202-895-2327

 

 

 

Wisconsin

 

WGTD, Kenosha, Wisc (book – politics, technology, entertainment)

http://www.wgtd.org

Wisconsin Public Radio

General manager David Cole – coled@gtc.edu

 

 

WLIP, Pleasant Prairie, Wisc (ebook – sports)

http://www.wlip.com

262-694-7800

Program director John Perry – jperry@wlip.com

 

 

WIBA, Madison, Wisc. (ebook – politics)

http://www.wiba.com/main.html

Program director Tim Scott – timscott@clearchannel.com

 

 

WTDY, Madison, Wisc (book – entertainment)

http://www.wtdy.com

Program director Kurt Baron – kurt@wtdy.com

 

Talk Radio Wants You

In my last column, I presented Utah stations that are in my book, Talk Radio Wants You, or from one or more of my 16 ebooks of talk radio shows. The categories in parentheses represent the book and/or ebooks where that station is listed. Bear in mind that one show may cover two categories, such as a food show may go into both the health and environment ebooks. Also, don’t be fooled by the limited categories. The station may air many more categories – these only reflect the hosts that responded to my questionnaires.

In this column, I am covering Virginia, Washiington, Washingon, D.C. and Wisconain

Virginia

WLEE, Richmond, Va. (ebook – men & women and politics)
Office Phone: 804-643-0990

Washington

KKNW, Bellevue, Wa. (in book – self-help, men & women, New Age, animals and business; in ebooks – self-help, parenting, NewAge, business)

http://1150kknw.com

425-373-5536

KIXI, Bellevue, Wa. – (ebook – food and travel, men & women)

http://kixi.com

Marc Kaye, general manager – marck@kixi.com

KVI, Seattle, Wa – (in book – business; ebook – business)

http://www.kvi.com

COMMENT@KVI.COM

KIRO, Seattle, Wa. (in book – food and wine)

http://www.mynorthwest.com

http:///wwwkiroradio.com

Program director Larry Gifford – lgifford@bonneville.com

KPTK, Seattle, Wa. (in book – politics; in ebook – politics).

http://seattle.cbslocal.com

Progressive talk
Program director – carey.curelop@cbsradio.com

KSBN, Spokane, Wa (in book – business, animals, parents and children, antique and collectibles, politics – in ebook- business, politics).

http://www.ksbn.net

Money talk
509-838-4000

Washington, D.C.

WMAL, Washington, D.C. (ebook – business)

http://www.wmal.com

Programming – 202-895-2327

Wisconsin

WGTD, Kenosha, Wisc (book – politics, technology, entertainment)

http://www.wgtd.org

Wisconsin Public Radio
General manager David Cole – coled@gtc.edu

WLIP, Pleasant Prairie, Wisc (ebook – sports)

http://www.wlip.com

262-694-7800
Program director John Perry – jperry@wlip.com

WIBA, Madison, Wisc. (ebook – politics)

http://www.wiba.com/main.html

Program director Tim Scott – timscott@clearchannel.com

WTDY, Madison, Wisc (book – entertainment)

http://www.wtdy.com

Program director Kurt Baron – kurt@wtdy.com

Talk Radio Wants You

 

In my previous columns, I presented all the terrestrial (on air) stations that are in my book, Talk Radio Wants You, and in one or more of my 16 ebooks of talk radio shows – through Texas. Today I am presenting shows in Utah.

The categories in parentheses represent the book and/or ebooks where that station is listed. Bear in mind that one show may cover two categories, such as a food show may go into both the health and environment ebooks. Also, don’t be fooled by the limited categories. The station may air many more categories – these only reflect the hosts that responded to my questionnaires.

 

Utah

 KZNU, St. George, Utah  (book – New Age, Addiction & Recovery; ebook – food & travel)

http://www.foxnews1450.com

General Manager Carl Lamar

435-628-3643

 

 

KSL, Salt Lake City, Utah (book – politics)

http://www.ksl.com

Programming: 801-575-7681

KSTAR, Orem, Utah (ebook – health)

http://kstarradio.wordpress.com

Family-owned station

801-224-1400.

kstar1400@gmail.com

 

 

Talk Radio Wants You


By Francine Silverman

As I wrote in previous columns, I am sharing the shows from my book, Talk Radio Wants You, and from my 16 ebooks. This month the shows are in South Carolina, Tennessee and Texas;

South Carolina

WOIC, Columbia, S.C. (ebook – New Age, politics)

http://www.woic.com/home.php

Progressive talk radio
No contact on site

Tennessee

WNOX, Knoxville, Tenn. (book – gardening; ebooks – house & garden)

http://www.wnoxfm.com

865-531-2000

WOKI, Knoxville, Tenn (ebook – business, house & garden)

http://www.987newstalk.com

865-588-6511

WGOW 102.3 FM, Chattanooga, Tenn (ebook – politics)

http://www.wgow.com/home.asp

423-756-6141
To contact program director on line, click “Contact Us”

Texas

KMNY, Dallas, Texas (ebook – science & tech)

http://www.rationalradio.org

Progressive talk
214-631-1360
________________________________________

KVCE, Dallas, Texas (book – politics)

http://www.kvceradio.com

Robin Valetutto, General Manager & Sports Director
Office (972)870-9949 ext. 197
Cell (904) 463-6203
robin@KVCEradio.com

KFXR, Dallas, Texas (e-book – politics)

http://www.dfw1190am.com/main.html

No contact info on site

KLIF, Dallas, Texas (ebook – health, business, poltics)

http://www.klif.com

Program director Tyler Cox – KLIFProgramming@gmail.com

KTCK, Dallas, Texas (book – sports)

http://theticket.com

214-526-2400
Program director Jeff Catlin – jeff.catlin@cumulus.com

WBAP, Dallas, Texas (book – women; ebook – sports)

http://www.wbap.com

214-526-2400
To reach program director,, scroll down to on-line form

KTCU, Fort Worth, Texas (book – Art & Design)

http://www.ktcu.tcu.edu

ktcu@tcu.edu
TCU campus radio

KPFT, Houston, Texas (ebooks – health, science & tech, business)

http://www.kpft.org

Ernesto Aguilar, program director - 713-526-4000 x308 -

KKHT, Houston, Texas (ebook – business)

http://www.kkht.com

Chuck Jewell, general Manager
chuckj@kkht.com

KLVI, Beaumont, Texas (ebook – technology)

http://www.klvi.com/main.html

Jim Love, program director – jimlove@clearchannel.com

KJCE, Austin, Texas (book – business, women)

http://www.talkradio1370am.com

Stephen Kerr, program director
smkerr@entercom.com

KOOP, Austin, Texas (ebook – politics, entertainment)
Mos
512-472-1369
Click “contact” and then ”programming committee” to send email on line

KTAE, Elgin, Texas (ebook – house & garden; ebook – New Age, politics)

http://www.ktae.net

Mike Lundgren, General Manager
(512) 826-0549
info@idealcable.com

KTSA, San Antonio, Texas (book – politics)

http://www.ktsa.com

Click ‘Contact Us” and then “programming” to send an on-line email

KEOS, College Station, Texas (ebook – politics)

http://www.keos.org/shtml/index.shtml

Program Director: progdir@keos.org
Mostly music

KURV, McAllen, Texas (ebook – politics)

http://www.kurv.com

956-992-8895

Talk Radio Wants You

By Francine Silverman

In a previous article, I presented all the Internet stations I am aware of. Now I am presenting some of the terrestrial (on air) stations that are in my book, Talk Radio Wants You, and in one or more of my 16 ebooks of talk radio shows. The categories in parentheses represent the ebooks where that station is listed. Bear in mind that one show may cover two categories, such as a food show may go into both the health and environment ebooks. Also, don’t be fooled by the limited categories. The station may air many more categories – these only reflect the hosts that responded to my questionnaires.
In this article, I am covering Oregon, Pennsylvania and Rhode Island

Oregon

KBOO, Portland, Oregon (ebook – authors)

http://kboo.fm

Erin Yanke, interim program director
503-231-8032 x 204

KPOJ, Portland, Oregon (ebook – politics)

http://www.620kpoj.com/main.html

No contact info on site

Pennsylvania

WIP, Philadelphia, Pa. (ebook – sports)

http://philadelphia.cbslocal.com/station/94wip/

Sports radio
Program director Jeff Sottolano
215-625-6568

jeffrey.sottolano@cbsradio.com

WPHT, Philadelphia, Pa.(book – politics)

http://philadelphia.cbslocal.com/station/talk-radio-1210/

Program director Ed Palladino
610-668-5878 – ed.palladino@cbsradio.com

WWDB, Philadelphia, Pa. (book entertainment – show originally on WNWR)

http://wwdbam.com

Multicultural station

KDKA, Pittsburgh, Pa. (book – women)

http://pittsburgh.cbslocal.com

Jim Graci 412-353-1320 or jgraci@kdka.com.

WEDO, White Oak, Pa (book – religion)

http://www.wedo810.com

412-664-4431
wedoradio@comcast.net

WNPV, Landsdale, Pa. (ebooks – health, parents & education)

http://www.wnpv1440.com

Darryl Berger, Program Director / Show Host
dberger@wnpv1440.com

WBCB, Levittown, Pa. (book – seniors; ebooks – politics, business, relationships, men & women)

http://wbcb1490.com/

Matt Mirro
Program Director
matt@wbcb1490.com

WKOK, Sunbury, Pa. (book – business)

http://wkok.info

570-286-5838

WCHE, West Chester, Pa. (ebook – sports)

http://www.wche1520.com

General Manager: Bill Mason – bill@wche1520.com

WJOC, West Chester, Pa. (ebook – technology)

http://www.wcoj.com

610-701-9300

WEEU, Reading, Pa (book – animals, antiques and collectibles, business, entertainment; ebooks – animals)

http://weeu.com/

weeu@weeu.com

Rhode Island

WARL, Providence, R.I. (book – New Age, Women, Relationships)

http://1320warlradio.com/gs

508-967-6817

WHJJ, Providence, R.I. (book – authors, politics)

http://www.920whjj.com/main.html

Contact Helen Glover at helen@920whjj.com

WPRO, East Providence, R. I., (ebooks – business, women, entertainment, health, self-help, relationships, New Age,, environment; book – women)

http://www.630wpro.com

Craig Schwalb, program director
401-438-9776

WBLQ, Westerly, R.I. (ebooks – health, business, relationships, self-help, entertainment)

http://www.wblq.net

owner – Chris DiPaola
Chris@WBLQ.Net

Talk Radio Wants You

By Francine Silverman

In a previous article, I presented all the Internet stations I am aware of. Now I am presenting some of the terrestrial (on air) stations that are in my book, Talk Radio Wants You, and in one or more of my 16 ebooks of talk radio shows. The categories in parentheses represent the ebooks where that station is listed. Bear in mind that one show may cover two categories, such as a food show may go into both the health and environment ebooks. Also, don’t be fooled by the limited categories. The station may air many more categories – these only reflect the hosts that responded to my questionnaires.
In this article, I am covering North Carolina, Ohio and Oklahoma.

North Carolina

WBT, Charlotte, N.C. (book – politics)

http://www.wbt.com

Carl East, Program Director
ceast@wbt.com
704-374-3646

WLNK, Charlotte, N.C. (book – women)

http://www.1079thelink.com

Tony Sciotto, program director
Click his name to send on-line email

WCOM Carrboro, N.C. (ebooks – health, self-help, men & women, business)

http://wcomfm.org

919-929-9601 (general number and to submit your program idea)

WTXY, Whiteville, N.C. (ebook – politics)

http://www.wtxy1540.com

Owners:
Robby Kendall – kendall@wtxy1540.com
Jason Dozier – dozier@wtxy1540.com

Ohio

WTAM, Cleveland, Ohio (book – politics)

http://www.wtam.com/main.html

Business Office: 216-520-2600

WCPN, Cleveland, Ohio (book – parents and children)

http://www.wcpn.org

David Kanzeg, Director of Programming
216-916-6100
WAIF, Cincinnati, Ohio (book – self-help)

http://www.waif883.org

Olubanjo Adigun, station manager, waifcincinnati@gmail.com

WLW, Cincinnati, Ohio (book – outdoor life)

KRC, Cincinnati Ohio (ebook – house & garden)

http://www.55krc.com/main.html

Business Line: 513-686-8300

WWSU, Dayton, Ohio (ebook – health)

http://wwsu1069.com

Student run station out of Wright State University
Meryn Conine – Programming Director
Meryn.conine@wwsu1069.com

WHIO, Dayton, Ohio (ebook-health

http://www.newstalkradiowhio.com/

News talk radio
937-259-2111
Program director Nick Roberts at nick.roberts@cmgohio.com

WATH, Athens, Ohio (book – politics)

http://www.970wath.com

Station and General Sales Manager: Thom Williams twilliams@wxtq.com

WSPD, Toledo, Ohio (book – regional)

http://www.wspd.com/main.html

Brian Wilson, Program Director
brian@wspd.com

WELW, Willoughby, Ohio (ebook – business)

http://www.welw.com/

440 946-1330 * email@welw.com
contact Allan Parrish at allanp@welw.com

Oklahoma

KFAQ, Tulsa, OK (book – self-help)

http://www.1170kfaq.com

Office Phone:
918-743-7814

KRMG, Tulsa, OK (book – real estate)

http://krmg.com

918-493-7400